Senior UX / Product Designer · Phoenix, AZ

Hey, I'm
Ted Potter.

Enterprise products, AI interfaces, consumer experiences.
16 years designing. Easy to work with. I promise.

Work

Case studies

2024 · Web App
AI ProductLLMEnterprise
AI Model Training Interface

End-to-end UX for a custom LLM training workflow — letting contact center operators evaluate calls to train proprietary AI models.

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Images coming soon
2022–2024 · Enterprise
EnterpriseContact Center
Contact Center Workflow Redesign

Redesigned core contact center workflows, contributing to millions in ARR growth.

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Interos homescreen mockup
2021 · Interos / Neudesic · Web App
EnterpriseData VisualizationB2B SaaS
Interos Supply Chain Risk

Designed risk intelligence dashboards for a global supply chain SaaS platform — helping enterprises identify and respond to supplier threats in real time.

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VASA Fitness app mockup
2019–2021 · VASA Fitness / Neudesic · iOS & Android
ConsumerMobileFitness
VASA Fitness Mobile App

End-to-end UX for a consumer iOS/Android app serving millions of members at a national gym chain — class booking, check-in, and membership management.

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About

I design with
real people in mind

I'm a generalist UX designer with a rare combo of visual craft, systems thinking, and deep research practice spanning enterprise B2B, consumer products, and AI.

Designed contact center workflows that drove millions in ARR, then built interfaces for LLMs and custom AI model training.

At Neudesic, led UX on million-dollar engagements for Discount Tire, Isagenix, and Greyhound.

B.S. Digital Art, Arizona State University.

2022–2026
Senior UX Designer · AI & Contact Center
2018–2022
Neudesic
Senior UX Consultant · Enterprise
2014–2017
Limelight Networks
Visual Designer
2013–2014
PetSmart
Multimedia Designer
2010–2012
Edgenuity
Multimedia Specialist
Skills

What I'm good at

Design
Product Design
Visual Design
Interaction Design
Info Architecture
Design Systems
Wireframing
Prototyping
Research
User Interviews
Usability Testing
Journey Mapping
Competitive Analysis
Personas
Empathy Mapping
Accessibility
AI & Emerging
AI Product Design
Human-AI Interaction
LLM Workflows
Model Training UX
AI-Assisted Design
Figma Make
Conversation AI
Claude Code
Leadership
UX Lead
Design Sprints
Facilitation
Mentoring
Stakeholder Comms
Project Management
Tools
Figma Figma Make Miro Jira MS DevOps

Let's
talk.

Open to senior UX roles in enterprise, AI, or consumer. Available now. Easy to get along with, I promise.